The AI e-commerce agent for brands
Take back control of your distribution.
Hadō finds every site selling your products and records their prices, stock and listings. Ayrton, your e-commerce agent, cross-references this data with your context and helps your teams sell more and sell better online.
Free 2-week test on 3 of your products.
2 006 signals recorded today
Ayrton
Analysing your data…
It starts from web data.
The data Hadō collects online and the full history of your distribution.
It knows your context.
Your scope, priority accounts, thresholds, stakes and processes.
It knows the job.
Built with e-commerce directors, it keeps only each team’s priority actions, so everyone saves time. The decision stays with your teams.
Ayrton reads everything Hadō records, so your teams don’t have to.
Backed by
Resellers Your product information is all it takes to check your entire distribution
Photos, GTIN codes, descriptions : Hadō starts from your product page data to find every domain selling your products, country by country. Each offer is classified by seller type, price and status.
- Authorised resellers, wholesale and marketplaces in a single view
- Grey market and unknown sellers detected in every country
- Suspicious offers flagged as potential fraud
Prices and marketplaces Your prices, at every reseller, every day.
Hadō records the price of every product at every reseller and on every marketplace, then compares it with your recommended price. You see where your price slips and act before other resellers follow.
Price history
Your price history, reseller by reseller.
Understand and track how your online prices change over time. Hadō keeps the history of the prices recorded at each reseller: you see when a discount appears, how long it stays online and how your prices move from one month to the next.
In the appAnalytics, Pricing viewBuy box
Who wins your buy box?
On Amazon and the other marketplaces tracked, Hadō records who wins the buy box, at what price, and which offers are suppressed. On Amazon, when the price drops, it names the reseller responsible for the discount.
In the appHome, Amazon tabAlerts
React to price deviations quickly.
Hadō users can setup pricing alerts depending on customisable thresholds to be swift in their respons and avoid price waterfalling.
In the appAnalytics, Pricing viewCoverage and stock-outs Spot stock-outs before your customers do.
At each reseller, Hadō counts your products in stock, out of stock and not listed. A product missing at a key account is lost revenue with no alert. With Hadō, the alert arrives the same day, with a task assigned.
- Key accounts tracked more often than the long tail
- A view by region for each sales team
All your data in one place.
A fully editable workspace, shaped around your e-commerce stakes and goals: alerts displayed, statistics over a given period, a listing of your resellers etc. filter on the data that matters to you.
Smart assets, optional Your product info: shared, tracked and checked for compliance
Smart Assets are your product photos, marked with an invisible signature unique to each reseller. Distributed through individualized product pages, they are recognized on every online listing, and then a compliance score is attributed to them. The origin of every visual becomes traceable and verifiable.
- Share your product info and pictures with each authorized reseller, simply and securely
- Automatically measure the compliance of published descriptions and photos
- Prove unauthorized use of your visuals to take legal action against the grey market
What the customer sees
What Hadō reads
Use authorised for: maison-eclat.fr
copyright: 01/02/2029
From test to daily control, in three steps.
No integration: Hadō works from what is already online, and your catalogue is enough.
Free initial report
Choose 3 products. Hadō identifies every site selling them, in each region, then collects data for 2 weeks. You then receive a complete overview of your distribution: selling domains, prices, stockouts and gaps between countries.
Hadō covers your whole scope
Trial successful? Hadō extends to your entire catalog and all your resellers, country by country, for complete tracking of your distribution.
Ayrton takes over
Hadō becomes part of your teams’ daily workflow. Ayrton delivers the insights and priority actions to optimize online distribution, while leadership tracks its health over time.
Free 2-week test on 3 of your products.
“Hadō helped us take back control of our distribution network. The real value is how easily we turn data into actions that have a direct impact on our P&L.”
Adèle Le Neveu, CEO of JOD Cosmetics
- 31resellers tracked
- 27restocks suggested to 5 key partners
- 1fraudulent reseller identified
After the first week. Read the case study
Start with 2 weeks on your products.
Scale up when you’re ready.
Test
Freefor 2 weeks
- 3 of your products tracked
- Resellers, prices, stock and alerts
- Figures reviewed with the Hadō team
- No technical integration
Scale
Custom
- Products, regions and users to fit your network
- Key accounts tracked first
- Ayrton, your e-commerce agent, for every team
- Smart assets as an option
Frequently asked questions
What is Hadō?
Hadō (Hado Mark) is a French AI e-commerce agent that gives brands back control of their online distribution. Starting from your products, Hadō finds the sites selling them, records their prices, stock and Amazon buy box every day, and Ayrton, your e-commerce agent, turns this into each team’s priority actions.
Is Hadō right for my sector?
Yes, if you sell your products online through more than one channel: your own site, marketplaces, resellers. Cosmetics, supplements, pet food, home appliances, fashion or food.
Do I need a technical integration?
No. Hadō works from what is already online. You add your products, we find the resellers.
Why track resellers who have already bought my products?
Because their prices weigh on your other partners, on your restocks and on the sales of your own website.
When will I see the first results?
From the first scan, and the scope widens with every pass. After 2 weeks, we review the figures with you.
How much does Hadō cost?
The price depends on the number of products, countries and users. The 2-week test is free and gives you the figures to decide.
What happens after the test?
We present the results and a proposal tailored to your network. You then decide, with no commitment. If you continue, Hadō expands to your whole scope.
Do I need to sign my visuals to use Hadō?
No. Tracking resellers, prices and stock works without them. Smart assets are an option to go further against the grey market.
Where is my data hosted?
In the European Union. We do not track private sellers and only record the average review rating.
See who sells your products, and how.
Free 2-week test on 3 of your products, with the figures reviewed together.
Grow your brand. Keep control.